Data Protection Declaration
Unless stated otherwise below, the provision of your personal data is neither legally nor contractually obligatory, nor required for conclusion of a contract. You are not obliged to provide your data. Not providing it will have no consequences. This only applies as long as the processing procedures below do not state otherwise. “Personal data” is any information relating to an identified or identifiable natural person.
Welcome to our website!
We consider the protection of your data and the safeguarding of your privacy to be of the utmost
importance. Therefore, we provide information below regarding collection and use of personal data while
using our website.
Server log files
You can use our websites without submitting personal data. Every time you access our website, user data
is transmitted by your internet browser and stored in protocol files (server log files). This stored
data includes e.g. name of the site called up, date and time of the request, amount of data transferred
and the provider making the request. This data serves exclusively to ensure smooth operation of our
website and to improve our offering. It is not possible to assign this data to a particular person.
Collection and processing when using the contact form
When you use the contact form we will only collect your personal data (name, email address, message
text) in the scope provided by you. The data processing is for the purpose of making contact. By
submitting your message you agree to the processing of your transmitted data. Processing will be carried
out on the basis of art. 6 (1) lit. a GDPR with your consent.You can withdraw your consent at any time
by contacting us without affecting the legality of the processing carried out with your consent up to
the withdrawal. We will only use your email address to process your request. Finally your data will be
deleted, unless you have agreed to further processing and use.
Use of Google reCAPTCHA
Our website uses the reCAPTCHA service by Google Inc. (1600 Amphitheatre Parkway, Mountain View, CA
94043, USA; “Google”). The request serves to distinguish whether the input was made by a human or
automatic machine processing. The request includes the submission of the IP address and any other data
required by Google for the reCAPTCHA service. For this purpose your input will be transmitted to Google
and used further there. Google will, however, shorten your IP address beforehand within the Member
States of the European Union or other signatories to the Agreement on the European Economic Area. Only
in exceptional cases will the full IP address be transferred to a Google server in the USA and shortened
there. Google will use this information on behalf of the operator of this website in order to assess
your use of this service. The IP address transmitted by your browser as part of reCAPTCHA is not
associated with any other data held by Google. Your data may also be transmitted to the USA.
Transmission of data to the USA is covered by an adequacy decision by the European Commission, the
“Privacy Shield”. Google participates in “Privacy Shield” and has submitted to its requirements. By
activating the request you agree to the processing of your data. The processing will be carried out on
the basis of art. 6 (1) lit. a GDPR with your consent. You can withdraw your consent at any time without
affecting the legality of the processing carried out with your consent up to the withdrawal.
You can find more detailed information on Google reCAPTCHA and the associated data protection
declaration at: https://policies.google.com/technologies/ads?hl=en
Customer account
When you open a customer account, we will collect your personal data in the scope given there. The data
processing is for the purpose of improving your shopping experience and simplifying order processing.
The processing will be carried out on the basis of art. 6 (1) lit. a GDPR with your consent. You can
withdraw your consent at any time by contacting us without affecting the legality of the processing
carried out with your consent up to the withdrawal. Your customer account will then be deleted.
Collection, processing, and use of personal data in orders
When you submit an order, we only collect and use your personal data where this is necessary for the
fulfilment and handling of your requests. The provision of data is necessary for conclusion of a
contract. Failure to provide it will prevent the conclusion of any contract. The processing will occur
on the basis of art. 6 (1) lit. b GDPR and is required for the fulfilment of a contract with you. We
will not forward your data to third parties without your explicit consent. This only excludes our
service partners which we require in order to handle the contractual relationship or service providers
we use to process an order. Along with the recipients named in the clauses of this data protection
declaration, these may be recipients in the following categories: Shipping providers, payment service
providers, merchandise management service providers, service providers for order processing, web hosts,
IT service providers and dropshipping dealers. We will comply strictly with legal requirements in every
case. The scope of data transmission is restricted to a minimum.
Cookies
Our website uses cookies. Cookies are small text files which are saved in a user’s internet browser or
by the user’s internet browser on their computer system. When a user calls up a website, a cookie may be
saved on the user’s operating system. This cookie contains a characteristic character string which
allows the browser to be clearly identified when the website is called up again. We use cookies to make
our offering more user-friendly, effective and secure. Cookies also allow our systems to recognise your
browser after a page change and to offer you services. Some functions of our website cannot be offered
without the use of cookies. These services require the browser to be recognised again after a page
change.
Our website also uses cookies to allow us to analyse the surfing behaviour of visitors to our
website.
We also use cookies to address visitors to other websites with targeted marketing relating to their
interests.
Processing is carried out on the basis of § 15 (3) TMG (Telemedia Act) as well as art. 6 (1) lit. f GDPR
due to our justified interest in the purposes above.
The data collected in this way is pseudonymised using technological measures. It is therefore not
possible to connect the data to your person. The data will not be stored together with other personal
data pertaining to you.
You have the right to veto this processing of your personal data according to art. 6 (1) lit. f
GDPR by contacting us, for reasons relating to your personal situation.
Cookies will be stored on your computer. You therefore have full control over the use of cookies. By
choosing corresponding technical settings in your internet browser, you can prevent the storage of
cookies and transmission of the data they contain. Cookies which have already been saved may be deleted
at any time. We would, however, like to point out that this may prevent you from making full use of all
the functions of this website.
Using the links below, you can find out how to manage cookies (or deactivate them, among other things)
in major browsers:
Chrome Browser: https://support.google.com/accounts/answer/61416?hl=en
Internet Explorer: https://support.microsoft.com/de-de/help/17442/windows-internet-explorer-delete-manage-cookies
Mozilla Firefox: https://support.mozilla.org/en-US/kb/enable-and-disable-cookies-website-preferences
Safari: https://support.apple.com/guide/safari/manage-cookies-and-website-data-sfri11471/mac
Use of Google Analytics
Our website uses the web analysis service Google Analytics by Google Inc. (1600 Amphitheatre Parkway,
Mountain View, CA 94043, USA; “Google”). The processing of data serves to analyse this website and its
visitors. Google will use this information on behalf of the operator of this website to evaluate your
use of the website, to compile reports on website activity and to provide other services to the website
operator relating to website and internet use. The IP address communicated by your browser as part of
Google Analytics is not associated with any other data held by Google. Google Analytics uses cookies,
which make it possible to analyse your use of the website. The information generated by the cookie
regarding your use of this website is usually transferred to a Google server in the USA and stored
there. IP anonymisation is activated on this website. Google uses this to shorten your IP address
beforehand within Member States of the European Union or in other signatories to the Agreement on the
European Economic Area. Only in exceptional cases will the full IP address be transferred to a Google
server in the USA and shortened there. Your data may be transmitted to the USA. Transmission of data to
the USA is covered by an adequacy decision by the European Commission. Processing is carried out on the
basis of art. 6 (1) lit. f GDPR due to our justified interest in needs-based and targeted design of the
website.
You have the right to veto this processing of your personal data according to art. 6 (1) lit. f
GDPR by contacting us, for reasons relating to your personal situation.
You can prevent the storage of cookies by choosing corresponding technical settings in your internet
browser; we would, however, like to point out that this may prevent you from making full use of all the
functions of this website. You can also prevent collection of the data (including your IP address)
generated by the cookies and related to your use of the website by Google as well as the processing of
this data by Google by downloading and installing the browser plug-in available at the following link
[https://tools.google.com/dlpage/gaoptout?hl=en]. You can set an opt-out cookie to
prevent collection by Google Analytics across devices. Opt-out cookies prevent the future collection of
your data when you visit this website. You need to opt-out on all systems and devices in use for this to
work comprehensively. If you click here, the opt-out cookie is set: Disable Google Analytics.
You can find more detailed information on the terms and conditions of use and data protection at https://www.google.com/analytics/terms/ and at https://policies.google.com/?hl=en.
Use of the remarketing or “similar target groups” function by Google Inc.
Our website uses the remarketing or “similar target groups” function by Google Inc. (1600 Amphitheatre
Parkway, Mountain View, CA 94043, USA; “Google”). This function serves to analyse visitor behaviour and
visitor interests. Google uses cookies to analyse website use, forming the basis for producing
interest-related adverts. Cookies allow for the recording of website visits as well as anonymised data
on the use of the website. The personal data of website visitors is not saved. If you then visit another
website in the Google display network you will then be shown adverts which are more likely to take
previous areas of product and information interest into account. Your data may also be transmitted to
the USA. Transmission of data to the USA is covered by an adequacy decision by the European Commission.
Processing is carried out on the basis of art. 6 (1) lit. f GDPR due to our justified interest in
addressing visitors to the website with targeted marketing by displaying personalised interest-related
adverts when they visit other websites in the Google display network.
You have the right to veto this processing of your personal data according to art. 6 (1) lit. f
GDPR by contacting us, for reasons relating to your personal situation.
For this purpose you can permanently deactivate the use of cookies by following the link below and
downloading and installing the plug-in: https://support.google.com/ads/answer/7395996?hl=en
Alternatively, you can deactivate the use of cookies by third parties by calling up the Network
Advertising Initiative deactivation page at https://www.networkadvertising.org/choices/ and following the opt-out
instructions.
You can find more detailed information on Google remarketing as well as the associated data protection
declaration at: https://www.google.com/privacy/ads/
Use of Google Adwords conversion tracking
Our website uses the online marketing programme “Google AdWords”, including conversion tracking. Google
conversion tracking is a service operated by Google Inc. (1600 Amphitheatre Parkway, Mountain View, CA
94043, USA; “Google”). If you click on adverts placed by Google, a cookie is placed on your computer for
conversion tracking. These cookies have limited validity, do not contain any personal data and thus
cannot be used for personal identification. If you visit certain pages on our website and the cookie has
not yet expired, we and Google can recognise that you have clicked on the advert and were forwarded to
this page. Every Google AdWords customer receives a separate cookie. Therefore, it is not possible to
track cookies relating to the websites of AdWords customers. The information collected using the
conversion cookie serves the purpose of producing conversion statistics. This allows us to find out the
total number of users who have clicked on our adverts and were forwarded to a page equipped with a
conversion tracking tag. However, they do not receive any information with which could be used to
personally identify users. Processing is carried out on the basis of art. 6 (1) lit. f GDPR due to our
justified interest in targeted marketing and analysis of the effectiveness and efficiency of this
marketing.
You have the right to veto this processing of your personal data according to art. 6 (1) lit. f
GDPR by contacting us, for reasons relating to your personal situation.
You can prevent the storage of cookies by choosing corresponding technical settings in your internet
browser. We would, however, like to point out that this may prevent you from making full use of all the
functions of this website. You will then not be included in the conversion tracking statistics.
You can also deactivate personalised advertising in Google’s advertising settings. You can find an
introduction to this at https://support.google.com/ads/answer/2662922 You can also deactivate the use of
cookies by third parties by calling up the Network Advertising Initiative deactivation page at https://www.networkadvertising.org/choices/ and following the opt-out
instructions.
You will find more information as well as Google’s data protection declaration at: https://www.google.de/policies/privacy/
Use of Facebook remarketing
Our website uses the remarketing function “Custom Audiences” by Facebook Inc. (1601 S. California Ave,
Palo Alto, CA 94304, USA; “Facebook”).This function serves to address the visitor to the website with
interest-related advertising on the social network Facebook. We have implemented Facebook’s remarketing
tag on our website for this purpose. This tag sets up a direct connection to Facebook’s servers when you
visit our website. This informs the Facebook server which of our web pages you have visited. Facebook
assigns this information to your personal Facebook user account. When you visit the social network
Facebook you will then be shown personalised, interest-related Facebook ads. Processing is carried out
on the basis of art. 6 (1) lit. f GDPR due to our justified interest in the above purpose.
You have the right to veto this processing of your personal data according to art. 6 (1) lit. f
GDPR by contacting us, for reasons relating to your personal situation.
For this purpose you can deactivate the remarketing function “Custom Audiences” here.
You can find more detailed information on Facebook’s collection and use of data, your associated rights
and options for protecting your privacy in Facebook’s privacy policy: https://www.facebook.com/about/privacy/.
Use of YouTube
Our website uses YouTube LLC’s function for the embedding of YouTube videos. (901 Cherry Ave., San
Bruno, CA 94066, USA; “YouTube”).
YouTube is an affiliated company of Google Inc. (1600 Amphitheatre Parkway, Mountain View, CA 94043,
USA;“Google”).
This feature shows YouTube videos in an iFrame on the website. The option “advanced privacy mode” is
enabled here. This prevents YouTube from storing information on visitors to the website. It is only if
you watch a video that information is transmitted to and stored by YouTube.Further information on the
data collected and used by YouTube and Google, your rights and privacy can be found in YouTube’s privacy
policy (https://www.youtube.com/t/privacy).
Use of GoogleMaps
Our website uses Google Inc.’s feature for the embedding of Google Maps (1600 Amphitheatre Parkway,
Mountain View, CA 94043, USA; “Google”).This feature visually represents geographical information and
interactive maps. Google also collects, processes and uses data on visitors to the website when they
call up pages with embedded Google maps. Further information on the data collected and used by Google,
your rights and privacy can be found in Google’s privacy policy at https://www.google.com/privacypolicy.html. You also have the option of changing
your settings in the data protection centre, allowing you to administer and protect the data processed
by Google. Your data may also be transmitted to the USA. Transmission of data to the USA is covered by
an adequacy decision by the European Commission. You have the right to veto this processing of your
personal data according to art. 6 (1) lit. f GDPR by contacting us, for reasons relating to your
personal situation.For this purpose you must turn off the JavaScript application in your browser.
However, we wish to point out that doing this may prevent you from using all of the website’s functions,
for example the interactive map display, in full.
Use of an external merchandise management system
We use a merchandise management system in the course of order processing for the purposes of contractual
processing. For this purpose your personal data as collected in the course of the order will be sent to
IPResearch GmbH, Abt-Degen-Strasse 13, 97475 Zeil am Main, Germany
Using PayPal
All PayPal transaction are covered by the PayPal Data Privacy Statement. You can found this at https://www.paypal.com/de/webapps/mpp/ua/privacy-prev?locale.x=en_GB
Duration of storage
After contractual processing has been completed, the data is initially stored for the duration of the
warranty period, then in accordance with the retention periods prescribed by law, especially tax and
commercial law, and then deleted after the period has elapsed, unless you have agreed to further
processing and use.
Rights of the affected person
If the legal requirements are fulfilled, you have the following rights according to art. 15 to 20 GDPR:
Right to information, correction, deletion, restriction of processing, data portability. You also have a
right of objection against processing based on art. 6 (1) GDPR, and to processing for the purposes of
direct marketing, according to art. 21 (1) GDPR.
Contact us at any time. Our contact details can be found in our imprint.
Right to complain to the regulatory authority
You have the right to complain to the regulatory authority according to art. 77 GDPR if you believe that
your data is not being processed legally.
last update: 25.04.2018